I think the biggest criticism is just communication between WholeFoodsMarket and the store. I use WholeFoodsMarket mostly to place orders at the deli ahead of time, for a sandwich or whatever.
The first time I used WholeFoodsMarket , it was flawless: Ordered an HOUR ahead of time, skipped the line, picked up the order, and walked out.
100% of all uses after that 1st time went like this: Placed the order through WholeFoodsMarket an hour ahead of time, received the notification the order was ready, went to the pick up counter… no order at the pick up area. Went to the store’s customer service area (had a 10 min line). They sent me to the deli, (which often has a 15min lonnnng line). The deli, after the wait advises me they forgot, and will make it.
My experience is using WholeFoodsMarket takes way, way longer than just going to store and ordering it. The store doesn’t accept feedback about WholeFoodsMarket , WholeFoodsMarket doesn’t accept feedback about the store. It’s also worth mentioning even though there is a designated “pick up” area, it’s never, never used. You must grab a numbered ticket, wait in line, and then get it. Totally a first-world problem, but makes WholeFoodsMarket completely useless.