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by Zoocrew8

This is better than the old app, but there are a still couple major things that need to be improved. I like that I can put my shopping list in the order of location in the store. But when I search for an item (for example, apples), I want to be able to see the options WITH PRICES before choosing one to add to my list. There is no way to view a particular item (that I can figure out, anyway), so no way to compare brands and prices. The only items you can actually see are the ones that have coupons. Also, if you try to search for items from the home page, you either get no results, or very few results. You have to go to your list and then search for items in order to get all the products that fit your search terms. I find this app so frustrating to use that I actually use Schnuck’s app even when I am shopping at Dierberg’s, just so I don’t have to go through the trouble of searching for things and creating a list in two apps. Maybe I’m just missing something, but if I am, it shouldn’t be this hard to figure out. Schnuck’s app works great, and I have used other grocery store apps that work great, too (Ralph’s, for example). I was really excited to try this new Dierberg’s app, but overall I’m still disappointed in it. 😒

by My Rating & Review

As a frequent shopper, I’ve observed that the Dierbergs app lags behind its competitors, notably the Schnucks app. It’s surprising, given Dierbergs’ reputation for quality in their stores. A more user-friendly and efficient app should be a priority to match the in-store experience.

The recent Version 5 update, while an improvement, still falls short in key areas. For instance, the inability to unsubscribe from marketing emails due to a glitch in the selection box is a significant oversight. It raises concerns about either the skill level of the app development team or potentially outdated approaches in app design. Investing in more experienced developers or updating the development approach could be beneficial.

Another critical area is the rewards program. Currently, it feels underwhelming and could greatly benefit from a revamp. Implementing a more engaging and rewarding system could enhance customer loyalty.

Additionally, consider conducting focus groups with actual users, rather than employees, to gain genuine feedback. This could provide invaluable insights into user needs and preferences, leading to a more user-centric app design.

Overall, Dierbergs has the potential to create an app that reflects the quality of their stores. Prioritizing user experience and functionality in the app can significantly improve customer satisfaction and loyalty.

by Italian-American

This has to be the work of generation X !

Not all baby boomers have the understanding, the internet, the equipment or ability to download your ad on a weekly basis!

Your competitor is still producing paper ad’s which allows a family (usually the parents) to look at the ad at different times, possibly circle items to let the other family members know what they intend to purchase, take this ad to the store, etc..

I’m not buying a case of paper, ink, and a better printer to printout your ad!

We will be spending our money at your competitor Schnucks and saving the money it would cost us to print your ad ourselves!

Also as we get older our vision deteriorates which makes it harder to view a four page ad on a mobile phone screen!

My wife has always been a loyal Dierbergs customer her whole adult life, her family used to shop at the original store on Olive Street Rd when transportation was horse and buggy, she knew every employee at the previous store location on the east side of Craig Rd and it hurts her now to switch to Schnucks!

Please rethink your decision of not producing full page ad’s.

Sincerely,

Gerald W. Roberts