This game used to be a lot of fun. I paid to get rid of ads back when I first started playing, but that was the most I was willing to spend. After quite some time of playing, I eventually moved on to other games. When I came back, they had set up this subscription service and made it more difficult to be competitive without paying for that service, which I would not do. But, I could still enjoy it. The latest major change has made it nearly impossible to gain large enough amounts of the in-game currency, diamonds, to continue playing without significant frustrations. Basically, they've taken a game that was fun, with a steep price for getting rid of ads, but doable, to one where you just about have to both spend money on a monthly subscription and purchase diamonds aside from that, in order to be competitive. My attempts to work with customer service on a couple of recent issues were never dealt with satisfactorily, and they continue to insist that the changes which keep players from being able to earn diamonds as easily in the game are somehow positive changes for the players. No way. So unless you're willing to spend a small fortune to play this game, which I am not, then don't waste your time.