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I completely understand the need for ads as a revenue stream for an app developer, do not like it but I get it. However, this game has ads that are inappropriate for the marketing age (4+). The Unblock Me game itself it fun and my grandchildren loved it, so it gets a one rating for the actual game itself. The ads shown are another issue. An ad for the game “Sniper” showed up, complete with a man headlocking a woman while putting a gun to her head; while other characters were shooting others. What a horrible game concept! When this game developer was notified, their response was “there is nothing we can do, since we have no control over what ads an advertiser uses.” Wrong response! It is their game and they should have total control over the type of ads shown under their name. I deleted this game. I used to have this game and loved playing it. I had recently downloaded it again and the ads are excessive...a couple of screens of the unblock game and up pops an ad which plays for a rather long time....no way to stop it until the time runs out; then you also have a second screen to close to return to game. Like I said, I deleted it. Ads have ruined an otherwise fun game.

I’ve played this game for years and was always happy to see more levels being added. Unfortunately the developer has decided to go the route of ads every other level - some of which you can’t even get out of. I get it. It’s a free game. The developer has to make money somehow and that usually means ads in the game. But when it showed me an ad for Angry Birds 2 that insisted I actually demo the game and gave me no way to get out of the advertisement and back to the block puzzle, that’s when I said enough. Sadly, I deleted the game. I have no trouble supporting developers but it seems like the advertisements are becoming more and more annoying which makes the game less enjoyable. If the game wants to play a video that is not of interest to me, fine I’ll put the iPad down and come back when the video is over. But when the video ends and there’s no way to get back to the game, how is that fun?

The game itself is decent, but the developer has decided to irritate and antagonize users by inserting a link screen to other games that appears just before you click "next game" after solving a puzzle. The screen advertising the other games will appear randomly, so even if you wait a few moments to see if it appears, it still might show. The game designer has also added a new ad for a car taxi company beginning with "u" that is unbearably intrusive; it cannot be cleared and tries to force you to download an app for that taxi company. I might delete this app; this is not acceptable an apple should take action to stop this - very, very annoying. This used to be a simple fun app, but it looks like the developer's greed has driven them to take some stupid actions. I recommend d/l a different puzzle app.