ALO is not just a clothing brand, but it is a lifestyle. It is amazing to incorporate such a zen process of meditation, yoga, Pilates and sport into the classically hectic lifestyle of the modern day human. To experience this brand is to embark the journey of balance and trek into the path of duality. It is a daily reminder to churn a positive energy, drive impactful change, and to preserve the underlying teachings embed the pillars of yoga and philosophical truth. ALO generates a feeling of modern day transcendentalism with a stylistic twist. Their weekly newsletters and blogposts on mindfulness and well-being provide incredible value. I cannot wait to see what other digital and other collections this brand continues to build and develop in the common realm of wellness, even beyond!